Jewellery retailer Tiffany is looking to continue its rapid growth by opening up a new store, as well as potential new markets, in Asia.

The company has announced plans to open up a new store in Macau in August next year, as part of a major new resort in the city.

Tiffany will offer an array of its finest collections, including its Tiffany Celebration rings, engagement rings and many jewels set in platinum and gold pieces.

It is hoped that the new 2,100 square foot property will help to boost interest in its jewellery in Asia, as well as increase demand among the region for its products, thereby opening up a potentially huge market for Tiffany.

Commenting on the plans, Darren Chen, Tiffany Group vice chairman, told Fibre2Fashion: "Macau has a diverse culture that gives the city a unique identity."

Tiffany has been rapidly expanding over the past year, establishing a presence across the world and recently announced plans for a new store in Monterrey, Mexico.

It is also a strong promoter of platinum jewellery and is launching a number of high-end platinum items in time for Christmas.


Ÿ Adfero Ltd